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Confederation Centre of the Arts
Home > Atlantic Canada > New Brunswick
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Welcome to New Brunswick

 

The TradeSmart Program©

A New Way to work together.

TradeSmart is designed specifically to make it easier for tour operators to do business with tourism product suppliers.While the tour operator still needs to be satisfied as to the suitability of the products and services being offered by different suppliers, TradeSmart addresses the issue of supplier business practices in dealing with the travel trade.

What are the Benefits to the Tour Operator?
The benefits to the tour operator are simple…
• It assists you in identifying the suppliers who are ready to do business with you in the manner you expect.
• You are assured of dealing with a supplier who not only understands the needs of tour operators, but also is keenly interested in having your business.
• The program acts as a medium through which you can raise concerns should a supplier fail to meet the agreed-upon arrangements.

How Does it Work?
TradeSmart assists the travel trade by profiling tourism suppliers who understand the importance of establishing and employing travel trade-friendly business practices. These are suppliers who are willing to pay commissions, to provide net rates to wholesalers and to maintain the other 39 standards of the TradeSmart Program.

Certification is available for three types of tourism suppliers: accommodations,
attractions and activities – and for three types of travel trade business: motorcoach, other groups/specialty tours, and FIT packages.

The TradeSmart Program was designed, in partnership, by the Province of New Brunswick and The Economic Planning Group of Canada, with the assistance of two of Canada’s leading tour operators. This innovative, leading edge initiative has been very effective in advancing the travel trade market readiness of the province’s tourism suppliers. New Brunswick, Canada, has been promoting their TradeSmart certified suppliers since 1999.


How Do Suppliers Become TradeSmart Certified?
The TradeSmart Supplier Certification Program involves the evaluation of the supplier on the 39 different business practices and/or policies. To become certified, the applicant must meet all of the 21 ‘essential-practice’ requirements, plus 50 per cent of the 18 ‘preferred practices’ and sign a contract that serves as their commitment to the TradeSmart Program. For the different types of suppliers (accommodations, attractions and activities), we provide customized guidelines that detail the special requirements for each type of business. The supplier can apply for any or all categories of … motorcoach, other groups/specialty tours, and FIT packages. The certification process involves three stages – attending a seminar, becoming certified and maintaining certification.

For More Information: 
Rose Arsenault
1-888-840-7555
Tel: 506-457-6754 
rose.arsenault@gnb.ca
www.traveltradesmart.com



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